ART 267 : Publication Design

Students learn the fundamentals of designing publications, focusing on typographic systems and the hierarchy of information and using a grid for multi-page documents. The course introduces electronic page-layout using industry-standard page-software such as InDesign. Students acquire the basic skills and knowledge to design multi-page documents through lectures and hands-on exercises and projects. Prerequisite: ART 260 and ART 266 with a grade of C or better, or permission of the instructor. Three hours critique and three hours studio per week. Instructional Support Fee applies. Gen. Ed. Competencies Met: Human Expression.
Through project work and critique, students will demonstrate their ability to: 1. Analyze communication context, specifically target audiences, publication goals, and content structures to determine appropriate typographic, structural, and visual strategies for long-form magazine design. 2. Construct and implement cohesive typographic systems, including typeface selection, scale and rhythm to support both rapid scanning and sustained reading across a multi-page publication. 3. Develop and apply appropriate grid structures and advanced hierarchy for print and digital versions of a publication, to organize complex editorial content, support continuity and variation, and accommodate diverse article formats, focusing on image and text relationships. 4. Apply industry-standard digital tools (InDesign, Photoshop, Illustrator) and professional production workflows such as parent pages and paragraph styles to execute multi-page layouts that meet technical specifications for print and digital formats. 5. Demonstrate advanced peer-to-peer critique abilities and analysis to evaluate and refine design solutions, specifically typographic and layout decisions based on principles of visual hierarchy, readability, usability, and communication effectiveness. 6. Produce a professional-quality, multi-page magazine system that demonstrates conceptual clarity, brand identity, typographic sophistication, structural coherence, and integration of research from concept through final presentation, reviewed regularly for in-process critique and revised rigorously by incorporating feedback from critique.

Overview

Program

Credits

3

Degrees/Certificates That Require Course