CIT 134 : Social Media and the Web
Students will learn how to use social media as an effective promotional outlet. They will also increase their social media knowledge base via a variety of strategies and techniques. Topics covered will include YouTube, Linkedin, Twitter, Facebook, etc. Three lecture hours per week. Spring
- Create multiple social media accounts (i.e. Facebook, LinkedIn, Twitter, etc.) to allow for hands-on learning.
- Effectively utilize a variety of social media tools.
- Understand and design a successful social media campaign strategy and evaluate the industry applications and possibilities.